Conventional cotton VS Organic Cotton
Conventional cotton is still in high demand even though it is grown using harmful chemicals to both the earth and soil, as well as the growers.
Key apparel industry guests gathered to hear Jill Dumain, environmental director at Patagonia share the brand story of transitioning from conventional cotton to organic cotton.
The event was presented by Patagonia and supported by The Australian Fashion Chamber.
Industry representatives included TopShop, David Jones, General Pants, Gary Bigeni, KitX, ByJohnny, Christopher Esber, Vogue Australia, Spell, Alice McCall, FBI Fashion College and Apparel Group to name a few.
We asked some key industry players what they thought… watch the below video.